24 Sep 2019
Thai Economy
The annual Kin Jae festival is helping feed Bangkok residents’ growing appetite for vegetarian food, with the participating population rising from 57.1 percent to 66.7 percent this year, reflecting a trend towards healthier lifestyles among the new generation. People are also eating less frequently each day. KResearch expects Kin Jae festival-related sales in Bangkok to reach 4.76 billion Baht in 2019, up 2.4 percent YoY. The growth is weaker than that of last year, because the slowing economy is prompting some Jae consumers to curb their spending during this year’s Kin Jae festival. ... Read more
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21 Sep 2018
Kin Jae (vegetarian) is one of the main festivals that food and beverages suppliers and distributors, including fine restaurants, street food vendors, convenience stores and online operators, have paid attention as this annual event is one of the best periods to boost their sales and expand their customer base. KResearch’s survey on consumer behavior during Kin Jae festival finds that most Bangkok residents are interested in consuming vegetarian food, especially the working population (aged 25 and over). These customers said they want to purify their minds/refrain from consuming meat, while some are already regular consumers of Jae/vegetarian food.... Read more
29 Jun 2018
According to Bank of Thailand data on household borrowing in 1Q18, the ratio of household debt to GDP dropped from 78.0 percent in 4Q17 to 77.6 percent (while the seasonally adjusted figure stood at 77.7 percent). However, the outstanding household debt in 1Q18 stepped up to THB12.17 billion, or 5.2 percent higher than the same period of 2017, compared to the 4.6-percent growth recorded in 4Q17. The surge of outstanding household debt was consistent with the high growth seen in retail lending of commercial banks and private consumption, especially spending for durable goods, namely homes and automobiles. ... Read more