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4 Oct 2013


Vegetarian Festival to Boost Phuket Tourism, THB8.1 Billion Expected (Current Issue No. 2414)

Phuket is indisputably the top Thai beach town with outstanding natural attractions and distinctive arts and culture appealing to millions of Thai and international tourists each year. One of the well-known traditions to start this weekend is the annual Vegetarian Festival, held on the first day of the waning moon until the ninth of the month, according to the Chinese calendar. A custom for over 200 years, it will continue auspiciously during October 5-13, 2013, and is expected to receive much attention from non-resident guests, as usual. Not only Thais, mostly Bangkok residents travelling as a family, but many foreign nationals who adhere to this sacred tradition will take this opportunity to visit Phuket.
During the nine-day festival, KResearch projects that total arrivals will reach 310,000, rising 12.3 percent YoY, with international tourists being a major boost to this growth. Tourism during the festival will likely generate some THB8.1 billion revenues to the province, representing about 15.7 percent YoY growth.

The Vegetarian Festival also acts as a catalyst for vacationers as denoting the beginning of the high season, but there are other supporting factors that earn Phuket great popularity, too, including convenient transportation and enhanced tourist safety measures. These important advantages should help promote Phuket tourism to continue booming this year.